Discovery phase
Investor interviews highlighted the need for instant credibility and SEC‑compliant disclosures. The legacy site hid the strategy story behind PDFs; mobile performance was sub‑60 Lighthouse. We benchmarked 12 PE/VC sites and noted the gap in animated data storytelling.
Partnered With
Sand Hill Road Tech Fund
Category
Web Design • Animation • Compliance UX
Live Project
Visit Website
Ideation Development
We storyboarded an “investment narrative scroller”: problem → market gap → portfolio proof → CTA. Compliance ribbons auto‑surface risk footnotes as the user scrolls. Graphs use live CMS data to stay current without dev pushes.
Visual Exploration
Palette: deep charcoal, cobalt accents, and emerald KPI highlights. 3D node animation represents deal pipeline; subtle parallax layers create depth without tanking performance (<900 ms LCP).
Brand Application
Deployed on Framer with custom React data‑viz components. Integrated DocuSign CTA and GDPR cookie manager. Result: +37 % time‑on‑page, 4× inbound LP queries, site audit score 98/100.
